Gifty.BG is a Bulgarian-based online shop offering personalized photo gifts as well as other interesting items for home or office uses. They make the memories of your loved ones lasting with photo cups, photo puzzles, family photo books, and other unique web to print products.
Visit AMP site on mobile – https://www.google.co.in/amp/s/gifty.bg/home/amp
It all began with a passion for design…
Eli and Lachezar are like a family that makes them even more cohesive partners in the business. When they first started a few years ago, they didn’t realize that starting a little studio would touch so many hearts.
For the moment, they have a huge number of customers from around the world, and the confidence they voted for was an even greater incentive to continue developing.
The secret of success is that they complement each other – Eli is focused on design, and Lachezar on marketing and networking. Their main clients are in the West, but they decided to “import” and adapt their experience to Bulgarian consumers.
They believe that design, presented in any form, should be individual and well-sophisticated. This is what they offer to each of you! Regardless of which aspect of life – the cooperation between ideas and beauty always gives birth to perfection!
Note – The above section is an English translation from the Bulgarian language via. Google Translate. You can read more about the company here.
In recent years, the personalized product market has grown significantly. A number of people including businesses are utilizing advantages for customizing the items (such as- t-shirts, cups, pen, case, bag) with their name, brand, logo, or some unique design.
There are many other factors which make personalized products market so popular these days:
Now, with the simple, easy to use, online tool on the website, customers can customize their gift product using text, shapes, colors, or upload photos.
Gifty.BG e-commerce store is built on Opencart platform which provides a complete shopping cart software solution specially made for small and medium scale store owners.
OpenCart Admin Panel hosts lots of features and options to manage online store – catalog, customers, sales, marketing, and reports.
For mobile users, Eli and Lachezar wanted to deliver the same experience. Allowing customers to quickly find and browse the products across categories easily.
OpenCart works great for desktop users, but it still needs something extra to serve the mobile audience. Google AMP (Accelerated Mobile Pages) technology is used on Gifty.BG which allows the customers to quickly load the page from the search engine.
With Webkul OpenCart AMP Extension, you can easily create AMP optimized content for the home page, category pages, product pages, and other pages automatically.
Once you install and configure the OpenCart AMP extension, everything happens in the background and do the work for you. Further, you can customize the banner slider, category menu, color scheme, footer, show related products, reviews, etc.
AMP is an open source HTML framework, that allows developers to create mobile-optimized web pages using three components – AMP HTML, AMP JS, and AMP Cache.
There are a number of reasons which makes the AMP content to load super fast on the mobile devices:
For more information on how AMP works, please watch the video below:
Accelerated Mobile Pages gives a boost to your website’s SEO. As Google tends to rank them higher than the non-AMP optimized web pages.
To give you an example, you can see when you type something on the Google search box, the first few results always consist of AMP thunder icon ⚡ and sometimes results appear in a carousel format.
Another reason which makes the AMP content to load at the lightning speed is they are cache on Google static server. So when you create an AMP content for your website, Google caches them and deliver it through their own domain.
Read more at – https://developers.google.com/amp/cache/overview
Google AMP works on different pages of the Opencart store. On the homepage, multiple interactive blocks are visible which are clickable and gets redirected to the main website.
Google AMP also works on category pages as well where all the products in a list view are visible. Further, you can use the left navigation menu to see all the store categories.
All the product pages become available for the AMP. You can simply search on Google and view the AMP product page showing the following information:
After clicking the Add to Cart button, the customer gets redirected to the regular site where custom text, image upload, quantity can be entered. Following which, the customer can do the checkout process to place the order.
As AMP is interactive so it allows the customers to quickly search for products and show suggestive results. Once the customer clicks any results, it is redirected to the website’s product page instantly.
Please notice the change of URL from Google to Gifty.
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